Apple annual reports

Apple AAPL

Apple fiscal 2025 annual report

Fiscal 2025 (ended Sep 27, 2025) · Filed Oct 31, 2025Original

An annual report (10-K, or 20-F for a foreign company) is the business report a US-listed company files with the SEC every year.

How much did Apple sell in fiscal 2025?

As stated in annual reports · fiscal 2021–2025

Fiscal 2025 revenue

$416.2B+6.4% vs prior year

Net income $112B · 26.9% of revenue

Apple revenue and net income by fiscal year
Apple revenue and net income by fiscal year
Fiscal yearRevenueNet income
2021$365.8B$94.7B
2022$394.3B$99.8B
2023$383.3B$97B
2024$391B$93.7B
2025$416.2B$112B
Fiscal 2025 (ended Sep 27, 2025) · Filed Oct 31, 2025Whalegun
Revenue
$416.2B
+6.4% vs prior year
Operating income
$133.1B
32.0% of revenue
Net income
$112B
+19.5% vs prior year
Diluted EPS
$7.46
Operating cash flow
$111.5B
Free cash flow
$98.8B

Key points the company states

Apple designs and sells smartphones, PCs, tablets, wearables and services; 60% of sales are indirect

  • It designs, manufactures and markets iPhone, Mac, iPad, and Wearables, Home and Accessories.
  • Services include advertising, AppleCare, cloud services, digital content and payment services.
  • It has five geographic segments: Americas, Europe, Greater China, Japan and Rest of Asia Pacific.

Apple's fiscal 2025 net sales rose 6% to $416.2 billion; Services grew 14%

  • Net sales rose 6% to $416.2 billion.
  • iPhone net sales were $209.6 billion, up 4%, and Services were $109.2 billion, up 14%.
  • Greater China sales fell 4%, which the company attributes to lower iPhone sales.